by Mitch Hill | Mar 9, 2026 | Uncategorized
The Hefner Group Insurance was looking for ways to grow their agency. To do this, The Hefner Group Insurance turned to the Lift Local Marketing platform, which provided a single platform to automate multiple campaigns. The Hefner Group Insurance uploaded 3,000 former...
by Mitch Hill | Feb 23, 2026 | Uncategorized
Calling an insurance prospect is all about starting a conversation. Instead of focusing on closing a deal, focus on understanding the person on the other end of the line. Your goal is to uncover their needs, identify potential gaps and risk, and position yourself as a...
by Mitch Hill | Feb 4, 2026 | Uncategorized
NAP stands for Name, Address, and Phone Number. These are the basic details people and search engines use to recognize your business. NAP consistency simply means your business information matches everywhere it appears online. Even small differences, like an old phone...
by Mitch Hill | Feb 4, 2026 | Uncategorized
Did you know that 90% of consumers read online reviews before choosing a local business? Not only do reviews influence customer trust and decision-making, but they also play a big role in how your business ranks on Google. Positive, consistent reviews can boost your...
by Mitch Hill | Dec 15, 2025 | Uncategorized
When Jennifer B., an Allstate Insurance agent, created her Google Business Profile, she expected it to connect her with more local prospects. But even with a complete profile, she wasn’t seeing any increase in prospects reaching out to her. Jennifer had the foundation...
by Mitch Hill | Nov 24, 2025 | Uncategorized
Over the past two years, online searches for “insurance near me” have more than doubled. If your agency isn’t appearing in these searches, you could be missing out on a steady stream of new policies and clients ready to buy. With the right strategies, your agency can...
