by Abby Bledsoe | Oct 21, 2019 | Best Practices, Google Reviews, Local Google SEO, Marketing, Replying to Reviews, small business
In this digital age, the importance of interacting with customers can’t be overstated. More and more, customers are turning to online platforms to help them choose a company. Interact with that company. And express feelings about their experiences with that company....
by Abby Bledsoe | Sep 27, 2018 | Google Reviews, Local Google SEO, Managing Facebook, Marketing, Social Media
Let’s say you own a small business in a medium-sized town. Of course you know you have the best service or product, but your competition thinks they’re the best too. Your competition has invested in an online marketing strategy and you’re still...
by Abby Bledsoe | Aug 13, 2018 | Best Practices, Google Reviews, Replying to Reviews
It’s no secret that positive reviews are important. Research shows that 97% of customers read online reviews before making a purchasing decision and 72% trust reviews as much as a referral from a friend. So once you have a handful or two of glowing reviews on Google,...
by Abby Bledsoe | Jul 30, 2018 | Best Practices
It is easy to fall into the belief that marketing efforts are only needed when it comes to generating new business. However, your marketing strategy should continue to target even your active customers. Retention marketing is the process of increasing the...
by Abby Bledsoe | Jun 5, 2018 | Best Practices, Google Reviews, Replying to Reviews
Every business will inevitably receive both good and bad feedback. It is essential to respond to ALL the reviews you receive. If your business has yet to receive a review, positive or negative, click here to learn more. So let’s say you are receiving positive reviews...