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What is Maps Optimization?

What is Maps Optimization?

Google Maps Optimization is one of the most important parts of increasing your business’s online visibility. Picture the internet as a maze. It can seem impossible to navigate with hundreds of different paths. The goal of Google Maps Optimization is to alter or...
In-House vs. Outsourced Digital Marketing

In-House vs. Outsourced Digital Marketing

So you have figured out your niche and your business has become self-sustaining. You offer a great solution for your clients and now you want to grow your client base through powerful digital marketing strategies. You may be panicking thinking, “What in the world is...
How Reviews Have Changed the Business World

How Reviews Have Changed the Business World

A few weeks ago, I decided to plan a spa day for my husband’s birthday. My very first stop was google and I found a spa that sparked my interest. It offered a couples soak, massage, complimentary dessert and sparkling cider — Sounds amazing, right? It seemed...